AI Insights · Timothy · October 2021
Top Fashion Games Performance in Latin America for Q3 2021
Explore the performance of the top 5 fashion games in Latin America during Q3 2021, with insights on downloads, revenue, and active users.
The third quarter of 2021 saw notable activity within the fashion games category across Latin America. Here's a closer look at how the top five apps performed in terms of downloads, revenue, and active users.
Hair Challenge from Rollic Games showed a fluctuating trend in weekly revenue, peaking at $67 in the last week of August. It started the quarter with around 1.2M weekly downloads, but this number gradually declined to approximately 681K by the end of September. Weekly active users also saw a downward trend initially, dropping from 3.6M to 2.4M by late August, but then rebounded to 2.9M by the end of the quarter.
Bag to Fit by Voodoo experienced a decrease in weekly revenue, starting at $66 and dropping to $13 by the end of Q3. Downloads followed a similar pattern, beginning at 1.2M and declining to around 222K. Active users decreased steadily from 2.5M at the start of the quarter to about 647K by the end.
Makeup Artist: Makeup Games from Beauty salon Studio saw significant growth in revenue, rising from $23 in early July to $2.3K by the end of September. Downloads surged dramatically, starting from a modest 361 in late June and reaching over 1.6M in the first week of September before tapering off to 631K. Active users mirrored this growth, peaking at over 2.1M in mid-September before settling at 1.3M.
Catwalk Beauty by Smillage had no revenue growth, maintaining a flatline throughout Q3. Downloads started strong with 577K in late June but gradually decreased to 212K by the end of September. Active users showed a steady decline from 2.1M to approximately 1.1M over the quarter.
Doll Designer from Lion Studios experienced minimal revenue, with the highest weekly revenue being a mere $15. However, downloads were robust, peaking at 759K in early August before settling at 372K by the end of September. Active users increased sharply in July and August, reaching a peak of 965K, but declined to around 634K by the end of the quarter.
For more detailed insights and data on app performance, visit Sensor Tower.
